Author Archives: Derrick
Using Twitter to Grow a Small Local Business IS Worth Your Time – Here’s Why
Twitter is a challenging social media platform to wrap your mind around. A constant flow of updates, many of which you might find you don’t really care about… ain’t nobody got time for that! The thing is, it really is worth considering spending some time on. In this article, I’ll attempt to explain why using…
How to avoid Google penalties
Lessons from someone who has been slapped by Google, repeatedly Have you ever been slapped by Google? Take it from me, it’s not pleasant. I was one of many people who, for some reason, used to think ranking well in Google was all about finding some magic formula. Put your main key phrase in the…
Utilizing Twitter for Business – An Introduction / Why Twitter
The internet has forever changed the way the world communicates. It’s also changed the way marketers reach their audiences. So if you are a marketer or an entrepreneur and you are not utilizing Twitter and other social media, you’re not only missing the boat, you’ve fallen off the dock. A study conducted by emarketer and…
Serving a micro-niche to stand out in a crowded marketplace
In 2009, I made a life changing decision. I decided to abandon my previous business venture of creating niche content websites, and chose to open my own web development company. At the time, I realized only around 50% of local small businesses had a website, and my feeling on the reason for that was that…
Learning from business failures and roadblocks with Sunil Godse
In this interview style guest post, I get to speak with Sunil Godse. Sunil is the president of Radical Solutions Group, which offers business mentorship and consultancy to both small and large businesses. He is also the author of Fail Fast Succeed Faster, which is a book that contains interviews with real entrepreneurs who have…
Utilizing the internet to establish yourself as an industry expert, and profit from it
The internet has been one of the most impactful developments in my lifetime. It provides us with instant access to seemingly endless amounts of information, entertainment & expertise. As technology is further evolving, I think it’s important to adapt to it by fully utilizing the potential it provides. Establish, develop & evolve your presence on…
The Beginner’s Guide To Personal Branding Online by Adrian Boucek
What’s Your Story? Branding yourself online is an important step towards finding your dream employment and ultimately making money doing what you love. Personal branding opens up opportunities, sets you apart and diversifies you from the thousands of other people competing for someone’s attention. That someone might be a potential employer, or your first business…
Revitalizing a failed college startup, and moving forward past previous failures
Using past failures to help define future success isn’t anything new. A Google search for “successful people who failed” reveals several great examples… here are 3 of my favorites: Walt Disney was fired by a newspaper editor because he “lacked imagination and had no good ideas”. Harland David Sanders, the famous KFC “Colonel,” couldn’t sell…
Breaking down the law of attraction and its relation to certainty
The law of attraction is about belief. If you whole heartedly believe in something, the world has a way of making your beliefs a reality. Those who are religious often relate the law of attraction to god because belief and faith are very closely tied together. Belief and faith are also related to certainty. The…
A DIY SEO Guide for Small Business Owners
A basic intro to SEO Search Engine Optimization (SEO) is the process of increasing a web site’s organic ranking in search engines for the phrases people are likely typing into search, when they are actively searching for the products and services you offer. Getting noticed and found online when someone is actively searching for what…